1959: The Beginnings
It all started when my father, Vicenç Moretó Sr., decided to move from his beloved Valencia to Barcelona. Times were tough, but he received a job offer that would allow him to earn three times what he made in Valencia. With great excitement, he and my mother settled in Santa Coloma de Gramenet, and my father began working in the Raval neighborhood (then known as the “Chinatown”).
From the very beginning, my father had a clear vision for his barbershop: to offer quality, continuous training, and build client loyalty. His hard work paid off, and to this day, we continue to serve clients from that era, as well as their children and grandchildren. Three generations trust us!
1988: A New Owner and New Generations
In 1988, my father officially became the owner of the business, and I took my first steps into the barbering world. Ten years later, in 1998, my nephew Toni (grandson of Vicenç Sr.) began studying barbering. During those years, we also had Ángel working with us — a unique character who juggled his time at the barbershop with jobs at Seat and even in bullfighting. Yes, in the bullring. Haha.
After completing my military service, I dedicated myself fully to the barbershop. In 2001, my father retired, and Toni officially joined the project.
The Move: From Ferlandina to Our Current Location
After four years on Ferlandina Street, we moved to our current location. A fun fact: before it became a barbershop, this space belonged to the founder of Caprabo, whose name comes from the initials of his last names: Carbó, Prat, and Botet. For a while, we even continued paying the water bill under the name of Mr. Pere Carbó — it amused me, so I never changed it.
A Living Legacy
Our barbershop is not just a business; it’s a family story passed down through generations. In another post, I’ll share the most memorable anecdotes from our time on Ferlandina Street. Such beautiful memories!
Stay tuned — in a future post, I’ll share five of the best stories from our early days on Ferlandina Street.